|
In an increasingly digital world, paid search is a core strategy in the successful search marketing playbook… whether you're running ads to drive awareness, traffic, and sales – or testing the efficacy of ad headline copy to inform your newest landing page.
If you're responsible for PPC, you know that keeping up with the latest platform launches, sunsets, ad formats, and bidding strategies can be exhausting. Take your paid search skills to the next level by investing in the SMX Master Classes, online August 21-22.
The summer 2024 lineup features seven exclusive Master Classes, four of which are perfect for paid search marketers. All Master Classes run concurrently – but you can purchase as many as you like and catch up at your own pace with with same-day on-demand access.
(Not focused solely on PPC? Check out what else is in store, including deep dives on technical SEO, SEO copywriting, and more.)
- Mastering advanced Google Ads with Brad Geddes is your opportunity to take a fresh look at how your campaigns are structured (and where you can improve their performance). Walk away loaded with advanced concepts and strategies!
- Dominating Google Analytics 4 and reporting with Colleen Harris explores actionable tactics you need to know to take full advantage of GA4, Big Query, Looker Studio, and GTM -- from finding data to replacing views with custom reporting.
- Designing landing pages that convert with Brian Massey is ideal for marketers looking to understand the psychology of buyers to boost conversions, drive ROAS up, slash acquisition costs, and out-bid the competition. The first step? Your landing pages!
- Mastering generative AI for SEO and PPC with the SMX all-stars delivers what you need to know to become a more efficient and competitive search marketer – featuring Frederick Vallaeys, Kerri Amodio, Christopher Penn, and more!
At just $249 each, the SMX Master Classes pack a ton of value:
- Soak up actionable tactics you can implement immediately to drive measurable results.
- Unlock two days of live, expert-led training – maximum learning with minimal time investment.
- Participate in live Q&A to get expert answers to your specific questions.
- 100% digital means you can tune in from anywhere – no plane ticket, hotel reservation, or travel idealrequired.
- On-demand playback is included for free – watch and rewatch for deeper learning.
- Earn a personalized certificate of completion and digital badge to beef up your resume or get reimbursed.
-
Hungry for more? Purchase multiple classes to save 15% off your total registration.
Ready to register? Click the button below to secure your spot at one of these exclusive Master Classes for just $249. This exclusive Early Bird price expires Saturday, July 27… book now for best rates!
Since 2022, more than 2,000 search marketers have trusted the SMX Master Classes to take their SEO, PPC, and AI skills to the next level. Now, it’s your turn. Hope to see you there :-)
- Lauren Donovan, your SMX concierge
P.S. Attend with your crew for a unique team-building experience – and score up to 20% off* with group discounts, depending on your party size. Reply to this email to find out more.
*Discounts cannot be combined. |
