All-Star Leaks Takeaways + Google Dissatisfaction Data

06-20-2024

                       
Moz Top 10
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"High-level SEOs and marketers interpret how the recent Google leak is impacting their understanding of the SERPs and strategy going forward. Meanwhile, a survey goes beyond mere anecdotal chat to quantify the level of dissatisfaction Google users are experiencing. In other news, need-to-know info on Map spam and PPC spend."

- Miriam Ellis, Local Search Data Scientist, Moz



What We're Reading:
 

Chima Mmeje delivers comprehensive industry expert commentary on what we've learned from the major Google leak.
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Scorpion Survey Highlights Growing Frustrations with Google Search


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How and Why Google Made its Own Product Worse


A deeply thoughtful and thought-provoking article from Jess Peck on Google's choice to chase AI.

AI 'Gold Rush' for Chatbot Training Data Could Run out of Human-Written Text as Early as 2026


Epoch AI Research Group suggests that LLMs will plateau as soon as two years from now.

Reddit Unveils New Conversation Ads


Reddit claims that 2 out of 3 users would purchase a product after seeing ads like these on their hot platform.

The 8 Best PPC Ad Networks


Find the best advertising match for your org in this helpful lineup from Search Engine Journal.

8

Brand Loyalty Takeaways from that Time Ace Hardware was Trending


When some criticized the helpful hardware folks, the public showed up in droves to explain why they shop at Ace over big boxes, revealing a customer service playbook every local business owner should read.

9

Serious Problem with Moved Map Pin Spam


Darren Shaw's video highlights the map pin relocation spam first spotted by Joy Hawkins.

10


Barry Schwartz captures before-and-after screenshots of a refresh to part of Google's Prohibited & Restricted Content guidelines.

 

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