Good old reliable email marketing. You’ve been using it for years and it continues to deliver the goods. However, changes are coming. Kath Pay lays out four seemingly small ones that could have a big impact on your campaigns. Don’t fret, she also has suggestions on what you can do about them.
Did you know there are more than 14,000 martech applications on the market right now? How many of them are you using? How many have you replaced? What changes are happening in your stack? We’d love it if you could let us know by taking the 2024 Martech Replacement Survey. It is less than three minutes from start to finish and we know you’ll be interested in the results.
Constantine von Hoffman
Managing Editor