This week, I wanted to shar... | Build the ultimate content calendar for your school: Digistorm’s guide on creati... | A Meaningful Pause: Dana Nelson-Isaacs...
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Prologue |
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This week, I wanted to share a tool with you that I can't live without.
It's an AI Notetaker for Zoom and Google Meet called Fathom.
Here's how it works: Fathom joins any Zoom or Meet call I choose and appears as a "participant" with its own tile.
It works quietly in the background, recording the call.
A few minutes after the call is complete, Fathom emails me the full transcript of the call, including a video recording and an AI-generated summary of the call with these headings:
- Meeting Purpose
- Key Takeaways
- Topics
- Next Steps
And if that wasn't great enough, I can log into Fathom and have it extract Action Items from the transcript so I know the to-dos that need to be completed.
I love this tool because it lets me pay attention to the person or persons on the call without putting my head down to write notes or to-dos, so I don't miss anything.
It really is remarkable and has made me a better participant in meetings and calls.
I encourage you to check it. I've worked a deal with Fathom so that if you sign up using the link below, you'll get free access to three months of advanced AI summaries.
There is also a free account option. :-)
Sign Up for Fathom
I hope you enjoy checking out this tool.
Thanks, Brendan
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Marketing |
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Digistorm’s guide on creating content calendars for schools underscores the significance of strategic content planning in school marketing. It outlines a step-by-step approach to organizing content across multiple channels, which helps maintain consistency and enhance engagement. The guide emphasizes the benefits of mapping out content types, setting realistic posting goals, and choosing the right tools to manage the schedule effectively. By implementing these practices, schools can ensure their marketing efforts are cohesive, well-timed, and impactful.
digistorm.com
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Recommended Reading |
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Dana Nelson-Isaacs of DNI Consulting emphasizes the transformative power of taking a “meaningful pause” as the school year transitions into summer. In her thoughtful piece, she advocates for using this time to reflect on past accomplishments, address challenges, and set intentions for the months ahead. Through a guided meditation approach, she encourages celebrating achievements and planning for personal or professional growth during the summer.
dniconsulting.biz
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This article discusses the crucial distinction between strategic and operational planning in independent schools. It stresses the importance of being bold and strategic in decision-making to stand out in a competitive educational landscape. By focusing on creating unique programs and making strategic hires, schools can differentiate themselves and better meet future challenges. The piece is a call to action for school leaders to adopt a strategic mindset to foster growth and success.
imageseven.com.au
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Technology |
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TechCrunch's comprehensive coverage of Apple's WWDC 2024 highlights the latest innovations and updates from the tech giant. The event showcased a slew of advancements, including the latest versions of iOS and macOS, enhancements in AR technology, and significant improvements in privacy and security measures. Notably, Apple introduced new hardware, such as an updated MacBook line and advanced accessories, aligning with their ongoing strategy to integrate more deeply with their software ecosystem. For developers and consumers alike, Apple's announcements provide a glimpse into the future direction of technology and user experience.
techcrunch.com
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Enrollment |
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Rick Newberry shares insights from a personal experience at a dentist’s office and applies these to enhancing private school campus visits in his article on Enrollment Catalyst. He highlights the importance of positive online reviews, making strong first impressions, and maintaining streamlined communication, much like efficient dental office operations. These elements are crucial in making prospective families feel welcomed and engaged during their campus tours, potentially boosting enrollment.
enrollmentcatalyst.com
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My Latest Post |
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Discover key insights on Google's new SGE and how it affects school marketing strategies. Learn to adapt and thrive in this evolving landscape.
schneiderb.com
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MarCom Job |
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St. Andrew’s Episcopal School is seeking a creative, organized, team-oriented Communications Manager to ensure forward progress in all aspects of the school’s internal and external communications and marketing initiatives. This is an in-person, critical role in a fast-paced Advancement Office with a family-first mentality and a collegial team environment.
marcomsociety.org
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SchneiderB Media |
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Whenever You're Ready, There Are 4 Ways I Can Help You:
Fractional Digital Marketer Program: Our flagship consulting program where we help you get more inquiries by implementing inbound marketing, Google Ads, FB/Insta Ads, SEO, and Blogging for you! Learn more.
SchoolMarketingCRM: My brand new marketing software for schools. This is the software I wish I had when I worked in schools. It handles all of your marketing functions, including landing pages, email automation, reputation management, appointment scheduling, and much more. Learn more.
The MarCom Society: Join other school marketing and communication professionals in my membership community designed to help you become a better MarCom professional through training, support, and community. Learn more.
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